Brand and Visual Identity

Lakeland College's brand is an enduring platform that articulates the organization's story in a consistent, compelling way.

Our brand is how we communicate our important role as educators and leaders in our disciplines. It's how we differentiate our institution from our peers, and how we ensure that we're delivering on our promise to those we engage with, every day. At Lakeland, our brand comes to life through an authentic and memorable platform that captures who we are, what we do, and why that matters.

Lakeland College is home to the most hands-on education in Canada.

We challenge every student to go beyond the classroom and to be part of student-led and student-managed experiences in every field of study.

We support them in their journey to become highly capable thinkers and doers.

For more information about Lakeland's brand strategy, email Marketing & Communications.

 

Logos

The Lakeland College logo represents us at the highest level and is vital to our brand. It acts as a signature, an identifier, and a stamp of quality. It is, and always should be, the most consistent component in our communications. To maintain this consistency, we follow a few simple guidelines:

If you require one of our logos, please contact one of our graphic designers at 1 800 661 6490 ext. 8513, ext. 8821 or ext. 5460. These numbers are direct in Vermilion at 780 853 8513 or 780 853 8821, or in Lloydminster at 780 871 5460. 

Please note, that our logo changed on August 26, 2016. This included changes to the Emergency Training Centre and our athletic teams, the Rustlers. Watch the video below to see how we unveiled our new brand.

 

Typography

Typography is a vehicle for our brand voice, contributing to how our messages are read and communicated. Read our Identity Quick Guide for more information. 

Adherence to these standards will ensure Lakeland's brand is consistently represented to all internal and external audiences.